Industry Leaders leading Dublin PR agency PR360

Industry Leaders â€" leading Dublin PR agency PR360 Industry Leaders â€" leading Dublin PR agency PR360 By ‘intelligent communications’, the PR360 agency means communications that are to the point and based on what clients need to hear, not what they would like to hear.“Were straight talking… we want our clients to meet exceed goals, and that means telling them what they need to hear…”Founder and managing director of PR360 is Dan Pender, who cut straight to the chase when asked by Business Plus to outline the agency’s unique selling point. “Were straight talking… we want our clients to meet exceed goals, and that means telling them what they need to hear… We’re not here to be your ‘yes men’…”It is an approach that has paid off for the Dublin firm, which has created impactful brand campaigns, and managed and navigated a host of complex communications challenges, helping senior executives from some of Ireland’s and the world’s best known companies, brands, boards, organisations, as well as governments, communicate with clarity and impact.Dan Pender hea ds up a 14-strong team of communications professionals all of whom are renowned for an intellectually curious, entrepreneurial and courageous ethos that guarantees the most honest and responsible counsel for clients.A former government adviser, Pender has overseen rapid growth at PR360, and he specalises in strategic counsel, media relations, brand communications and reputation management, across the aviation, energy, FMCG, health, pharmaceutical, telecommunications, transport and professional services sectors.Among the agency’s services are strategy and CEO communications for senior management at major Irish and international companies; brand communications; corporate and public affairs; social and digital communications.But the agency has also thrived and grown so rapidly by embracing one of the major challenges for PR: staying ahead of the curve.As Pender told Business Plus: “We have to be looking beyond current trends and anticipating what’s coming down the road next year and the year after.”For further information on the agency, visit the PR360 website here.